PDF Ebook Gear Up: Test Your Business Model Potential and Plan Your Path to Success By Lena Ramfelt, Jonas Kjellberg, Tom Kosnik
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Gear Up: Test Your Business Model Potential and Plan Your Path to Success By Lena Ramfelt, Jonas Kjellberg, Tom Kosnik
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- Sales Rank: #980546 in Books
- Published on: 2014-05-19
- Original language: English
- Number of items: 1
- Dimensions: 9.55" h x .65" w x 7.50" l, 1.24 pounds
- Binding: Paperback
- 192 pages
Review
Gear Up is a well-written, easy-to-read guide on how to build up your own business. (Supply Management, May 2014)
About the Author
Jonas Kjellberg is a serial entrepreneur and was a founding member of the Skype leadership team. Jonas had a vision to take lessons learned from hyper-growth companies, include that with what was taught at world class universities and revamp it to create a user-friendly mix and make it accessible to the world.
Tom Kosnik is a Professor at Stanford University. Tom started his teaching journey at Harvard. This is where he laid the foundation for Gear UP by initiating the work with the DDART framework – Diagnose, Decision, Analysis and Reality Test developed after many years of research with the goal to support students, entrepreneur and business to decipher new and exciting business opportunities. Tom speaks at events around the world including USA, Mexico, China, Chile and Singapore.
Lena Ramfelt holds a PhD from Stockholm University. She joined forces with Tom at Stanford and the two of them have been teaching together for the past 15 years. During their years together they saw Silicon Valley grow and outperform the rest of the world in building new, large and successful companies. Together they interviewed, explored and captured information on these growing companies. The newfound insight was mixed with exiting knowledge and taught to students. Lena now spilts her time between consulting and tuition.
The authors' combination of academic knowledge and real-life experience is the foundation for the book.
www.gearupventures.com
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